Master of Arts in Corporate Communications

ID Kursus
(R2/0323/7/0007)(11/31)(MQA/FA2507)
Kampus
Universiti SEGi
Peringkat Pengajian
Pascasiswazah

In today’s ever-evolving corporate landscape, effective communication has become paramount. The Master of Arts in Corporate Communications at SEGi University addresses this need by offering a tailored programme designed to nurture professionals who can lead corporate communication efforts adeptly.

In a society that values ethical communication, organisations, both profit and non-profit, private and public, seek experts who can navigate the complexities of corporate communication with finesse. This programme serves as a beacon for individuals aspiring to excel in this field.

Tailored for working professionals, this 42-credit programme offers flexibility, allowing completion in one and a half to three years, accommodating diverse backgrounds, including law, economics, psychology, and more. It equips graduates to plan, implement, and evaluate corporate communication strategies.

SEGi University takes pride in being an undisputed leader in adult learning. The programme’s efficiency ensures timely completion, and flexible timetables accommodate various commitments. The unique ‘Industry into Classroom’ approach immerses students in real-world projects, mentored by experts from both academia and industry.

SEGi’s diverse student community, representing over 90 nationalities, fosters international exposure. Accredited by the Malaysian Qualifications Agency and Ministry of Higher Education Malaysia, this programme ensures a globally recognised qualification

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Syarat kemasukan

Bachelor’s Degree – min. CGPA of 2.50
Bachelor’s Degree – min. of 5 years working experience in a relevant field)
TOEFL – score of 600 OR its equivalent (International students)
IELTS – score of 6.0 OR its equivalent (International students)

Struktur program dan modul

Research Methods (Quantitative)
Komunikasi Korporat
Research Methods (Qualitative)
Crisis Communication
Digital Strategy for Corporate Communication
Communication Theory
Corporate Media Relations
Corporate Affairs and Government Relations
Issues in Public Communication Campaign
Projek Penyelidikan

Elective Courses (select 3 only)

Corporate Branding
Leadership Communication
Reputation Management
Organisational Communication

Peluang kerjaya

Upon completion of this programme, students can achieve managerial positions in :

Branding
Marketing Communication
Perhubungan Awam
Reputation Management
Internal and External Communication
Media Management

APEL.C

Pendekkan tempoh pengajian anda melalui PENGECUALIAN KREDIT yang diperoleh melalui pengalaman kerja & pembelajaran terdahulu anda. klik di sini untuk mengetahui lebih lanjut tentang APEL.C.

Maklumat mengenai Akreditasi

Tarikh Pengambilan & Orientasi

Mod Sepenuh Masa Pengambilan
14/1/2025
20/5/2025
9/9/2025
Tarikh Orientasi
13/1/2025
19/5/2025
8/9/2025
Mod Hujung Minggu Pengambilan
17/1/2025 24/5/2025 14/9/2025
Tarikh Orientasi
17/1/2025
24/5/2025 13/9/2025