Many people have misconceptions about mass communication, believing it to be limited to broadcasting and journalism. This, however, is only one aspect of the field. Advertising, public relations, publication, visual communication, broadcasting, digital media strategies, and event management are all options for mass communication graduates.
Students in mass communication programmes learn a variety of skills, including oral and written communication, teamwork, social media, visual design, and mass communication. These abilities are required for establishing a brand’s reputation, generating interest in new events or activities, and communicating with stakeholders.
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