The level of internet penetration in Malaysia has increased substantially, facilitating individuals’ access to online platforms. Significant expansion of online platforms was observed in Malaysia, and this trend has almost certainly persisted or transformed since then. The Malaysian e-commerce industry has been expanding at a consistent rate, with Lazada, Shopee, and Zalora becoming increasingly popular....
Dr. Ong Chuan Huat, Senior Lecturer (Marketing) at SEGi University’s Graduate School of Business, has been appointed as the only Malaysian representative from a private university on the Editorial Board of the esteemed Journal of Relationship Marketing for the 2024-2025 term. This appointment by the Founding Editor and Editor-in-chief, Professor David Bejou, marks a significant...
In a bold initiative to foster entrepreneurial spirit among its students, SEGi recently organized an edupreneurial simulation workshop that left participants buzzing with newfound insights. The event, held on November 9, 2023, at the Theatre Hall in SEGi, witnessed enthusiastic participation from SEGi students eager to delve into the dynamic world of education entrepreneurship. Unlocking...
Many have perceived that the education industry would be seriously jeopardised by the COVID-19 pandemic since classrooms and textbook studies traditionally require face-to-face interaction. But the adage, “learning is a lifelong process”, also means that learning continues regardless of the circumstances. Hence SEGi University & Colleges have risen from the challenge by incorporating a strong...
In a strategic collaboration between Colgate-Palmolive Sdn. Bhd. and SEGi Dental Society Faculty of Dentistry has launched the SEGi Model Selling School. Scheduled on November 1, 2023, running from 8:00 am to 5:00 pm on weekdays, the initiative aims to address multiple objectives that revolve around oral health and entrepreneurial skills. For full article, please...
SEGi organized a transformative Industry Visit to Great Eastern (M) Bhd on November 8, 2023. The visit provided students with a unique opportunity to delve into the intricacies of non-production management practices within the insurance giant. For full article, please click: https://university.segi.edu.my/?p=27614
SEGi has recently inked a Memorandum of Understanding (MoU) with Great Eastern (M) Bhd on November 8, 2023, marking a crucial step toward enhancing students’ practical experiences. For full article, please click https://university.segi.edu.my/?p=27588
On the 4th of November 2023, the grounds of Sekolah Jenis Kebangsaan Tamil Batu Arang will witness a unique collaboration between SEGi FOBAL participants and the students of the Tamil primary school. Led by the creative minds of Mr. Ravidran and Mr. Gopal Perumal, this collaborative effort aims to go beyond the conventional boundaries of...
On the 3rd of November 2023, SEGi University’s Multipurpose Hall (MPH) will come alive with the vibrant colors and rich traditions of Dassehra Deepavali 3.0, marking a unique and inclusive cultural celebration. The objectives of this collaborative event go beyond cultural festivities, aiming to create an immersive experience that blends SEGi’s diverse community with the...
On the 24th of November 2023, SEGi Tower played host to Datuk Dr. Ts. Sivakumar Chinnadamy, a distinguished guest speaker, for an enlightening session on “Standardizing Quality Measurement – A Practical Demonstration.” The event was crafted to offer FOBAL students a firsthand experience of the real-world application of quality standards, ensuring they grasp the practical...
